The only innovation most companies allow themselves to afford to make is in marketing. Most of the industry has to be dragged kicking and screaming into doing something legitimately better.
That’s why new PC hardware news is no longer in the realm of “This guy in our lab figured out how to propagate a clock circuit much better, giving us twice as much space to put logic at a very small cost increase” and more “The screen on the fan cover can now rotate!!! (*not compatible with AMD CPUs)”
The only innovation most companies allow themselves to afford to make is in marketing. Most of the industry has to be dragged kicking and screaming into doing something legitimately better.
That’s why new PC hardware news is no longer in the realm of “This guy in our lab figured out how to propagate a clock circuit much better, giving us twice as much space to put logic at a very small cost increase” and more “The screen on the fan cover can now rotate!!! (*not compatible with AMD CPUs)”