The pronoun game in this article made it really hard to follow. I’m still not sure if it’s EVGA or Nvidia that’s being referred to by “its” in several sentences.

Article states that EVGAs superior customer and product replacement service was a liability to its financial health.

Similarly, there’s been reporting that AI giants are buying up cards and storing them in warehouses because there’s no data center with capacity. Ed Zitron is giving interviews saying he suspects that Nvidia is telling them that if the companies in question don’t buy up stock now, Nvidia will refuse to sell to them in the future.

Losing EVGA was a sign of the times ahead.

Not that the times then were much good either