Kelowna, BC-based game studio Magic Potion Games announced on Thursday that it has secured a Series A round, just as its child-friendly game Imagine Island exited its beta-testing phase.
Magic Potion was founded by veteran Canadian game developers Stephen MacDonald, Karin Johnson, and Sascha Williams, who all met while working on Club Penguin. Imagine Island is meant to be a safe online experience for Gen Alpha children to do quests, decorate digital homes, and socialize, much like Club Penguin was for older generations.
The studio said Imagine Island reached more than one million players during beta testing.
Since the shutdown of Club Penguin in 2017, Roblox has become a game of choice for kids around the world. Despite its popularity with children, Roblox has been scrutinized for its apparent lack of, or weak, safeguards. Magic Potion says its game is specifically designed for children between the ages of six and 13, and uses live moderation and COPPA-compliant privacy protections to create a trusted online environment for kids.


