• radix@lemmy.world
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    17 hours ago

    There was a full news cycle of tech folks talking about how “they are so in demand, they sold out instantly.” Build the hype with free press.

    Valve has enough experience with this to know exactly what they were doing.

    • ripcord@lemmy.world
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      13 hours ago

      They have like 150 people working there. I’m not sure that’s more likely than they just flubbed something.